CTA Tracking

In order to be able to track CTAs, you need to add the js-ph-cta class to your CTA buttons or links.

<a class="cta js-ph-cta">Sign Up</a>

For every CTA, the following events are tracked:

• Page view — a page with the CTA button has been loaded by the user

• View — the user has seen the CTA (the CTA was displayed in the viewport)

• Click — the user has clicked the CTA

By default the CTAs are identified by a combination of a page URL and their label (inner text, or the value of the data-cta-label attribute). You can also add a data-cta-id to set an unique identifier, so you'd be able to track a CTA across multiple pages on your website.

<a class="cta js-ph-cta" data-cta-id="header-signup" data-cta-label="Sign Up (Header)">
   Sign Up
</a>